17 Nov 2025

Paul Rumens Managing Director Profile – ProPack Article

We’re happy to share that Paul Rumens has been featured in the August issue of ProPack Magazine. In this feature, Paul discusses his deep expertise in design and print production, shaped by decades of hands-on industry experience. The article explores his background, evolution as a technical and creative specialist, and the thoughtful, solutions-focused approach he brings to every project at Tweak. From colour management to complex packaging challenges, Paul’s insights highlight the craft, precision, and strategic

10 Nov 2025

Palmolive Dish Sensorial Range

The Palmolive range of concentrated dishwashing liquids is renowned for being tough on grease, with fragrance traditionally playing a supporting role. The new Sensorial Range delivers the same trusted cleaning power of Palmolive Ultra, now infused with Mood Boosting Fragrances designed to elevate everyday dishwashing moments.

28 Nov 2024

Nerada English Breakfast Range

Nerada Tea, a respected Australian brand with over 50 years in premium tea and herbal infusions, has partnered with Tweak to revitalise its brand image. The goal was to highlight Nerada's craftsmanship while capturing Australia's adventurous spirit. This involved a comprehensive packaging redesign to enhance visibility and recognition on store shelves.

20 Sep 2024

AYAM™ Dry Noodles Range NPD

The AYAM™ brand is deeply rooted in authentic Asian tradition, which, combined with its 100% natural product credentials, shaped the design direction. The background of woven bamboo and rice sheath pays homage to traditional Asian rice harvesting and connects with nature. Vibrant colours and bold typography enhance navigation and lend a contemporary, foodie aesthetic.