28 Nov 2024

Nerada English Breakfast Range

Nerada Tea, a respected Australian brand with over 50 years in premium tea and herbal infusions, has partnered with Tweak to revitalise its brand image. The goal was to highlight Nerada's craftsmanship while capturing Australia's adventurous spirit. This involved a comprehensive packaging redesign to enhance visibility and recognition on store shelves.

20 Sep 2024

AYAM™ Dry Noodles Range NPD

The AYAM™ brand is deeply rooted in authentic Asian tradition, which, combined with its 100% natural product credentials, shaped the design direction. The background of woven bamboo and rice sheath pays homage to traditional Asian rice harvesting and connects with nature. Vibrant colours and bold typography enhance navigation and lend a contemporary, foodie aesthetic.