25 Jun 2019AYAM™ wanted to capture the growing consumer appetite for street food with a new range of ready sauces in the Asian sauce market: Hawker Market. By crafting an evocative Asian street scene used in tandem with vibrant food photography, Tweak has created a vivid and colourful story of the authentic flavours and taste of the hawker market experience. The Hawker Market sub-brand sits under the AYAM™ logo to tie the range into the well-loved AYAM™
25 Jun 2019Tweak’s distinctive pack architecture for the Massel gravy range achieves maximum shelf cut through in the crowded gravy market while strengthening variant navigation.
13 Jun 2019Tweak developed a premium range of Speciality Teas to extend Nerada’s Tea range- Royal Devonshire and Earl Grey. Classic, premium cues such as gold trim, ornate patterns and script typography were used to convey the quality and authenticity of the product. The colours associated with the Tea type are commonly seen in this
25 Jun 2019Charcoal is a trending ingredient in the personal care category and Tweak’s packaging for the new Palmolive Men’s Charcoal Soap communicates confidence and purpose.
25 Jun 2019Tweak’s packaging solution for Fluffy Nature’s Inspirations captures the essence of nature through the use of green and fresh evocative floral imagery.
25 Jun 2019Fluffy Pure Scents is aimed at the consumer who enjoys a vibrant and long-lasting fragrance but is limited by hypoallergenic choices in the market.