After successfully redesigning the AYAM paste range, we were tasked with extending the new look to the AYAM Satay range. The food styling took on a traditional flair, featuring mouthwatering recipes served on banana leaves atop a wicker plate. The vibrant green accents introduce an element of freshness across the range and emphasise the 100% natural proposition. Careful attention was given to food surface textures and lighting to visually convey a delicious mouthfeel and enhance the product’s appetite appeal. The ‘Ready To Use’ statement underscores the convenience and simplicity of the product.