{"id":357,"date":"2013-06-18T12:00:47","date_gmt":"2013-06-18T02:00:47","guid":{"rendered":"http:\/\/news.tweak.com.au\/?p=357"},"modified":"2016-04-14T16:28:25","modified_gmt":"2016-04-14T06:28:25","slug":"nerada-tea","status":"publish","type":"post","link":"https:\/\/www.tweak.com.au\/site\/nerada-tea\/","title":{"rendered":"Nerada Tea"},"content":{"rendered":"<p>Nerada Tea is the largest supplier of Australian grown tea. The Nerada\u00a0range has been repositioned to align with current category cues<br \/>\nand\u00a0uphold Nerada\u2019s brand values. <!--more-->Natural tea imagery, complimented by\u00a0fresh, clean colours has increased the packaging&#8217;s modernity and\u00a0premium cues. A red banner and badge were adopted to reinforce the\u00a0&#8216;Australian Grown&#8217; and &#8216;Pesticide Free&#8217; communication. You can also\u00a0visit their tea plantation and factory on the Cairns Highlands.\u00a0<a title=\"neradatea.com.au\" href=\"http:\/\/www.neradatea.com.au\/\" target=\"_blank\">neradatea.com.au<\/a><\/p>\n<p>UPDATED Nerada was awarded the Runner-up in the PKN+Adnews 2013 Shelf Shout Awards. To read more go to\u00a0<a title=\"packagingnews.com.au\" href=\"http:\/\/www.packagingnews.com.au\/news\/shouting-out-the-pack-design-winners\" target=\"_blank\">packagingnews.com.au<\/a><\/p>\n<p style=\"text-align: center;\"><a href=\"http:\/\/news.tweak.com.au\/wp-content\/uploads\/2012\/06\/Nerada-Finalist-PKN.jpg\" target=\"_blank\"><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter size-full wp-image-575\" src=\"http:\/\/news.tweak.com.au\/wp-content\/uploads\/2012\/06\/Nerada-Finalist-PKN.jpg\" alt=\"Nerada-Finalist-PKN\" width=\"1024\" height=\"764\" \/><\/a><\/p>\n<p>&nbsp;<\/p>\n<p><span style=\"color: #000000;\">.<\/span><\/p>\n<p style=\"text-align: center;\"><a href=\"http:\/\/news.tweak.com.au\/wp-content\/uploads\/2012\/06\/Nerada1.jpg\" target=\"_blank\"><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter size-large wp-image-367\" title=\"Nerada\" src=\"http:\/\/news.tweak.com.au\/wp-content\/uploads\/2012\/06\/Nerada1-878x1024.jpg\" alt=\"\" width=\"640\" height=\"746\" \/><\/a><\/p>\n<p style=\"text-align: center;\"><a href=\"http:\/\/news.tweak.com.au\/wp-content\/uploads\/2012\/06\/Old-vs-New1.jpg\" target=\"_blank\"><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter wp-image-383\" title=\"Old-vs-New\" src=\"http:\/\/news.tweak.com.au\/wp-content\/uploads\/2012\/06\/Old-vs-New1.jpg\" alt=\"\" width=\"717\" height=\"414\" \/><\/a><\/p>\n<p style=\"text-align: left;\">The Nerada range was also feature in PKN in September<\/p>\n<p style=\"text-align: center;\"><a href=\"http:\/\/news.tweak.com.au\/wp-content\/uploads\/2012\/06\/Nerada_PKN.jpg\" target=\"_blank\"><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter size-large wp-image-421\" title=\"Nerada_PKN\" src=\"http:\/\/news.tweak.com.au\/wp-content\/uploads\/2012\/06\/Nerada_PKN-1024x705.jpg\" alt=\"\" width=\"640\" height=\"440\" \/><\/a><\/p>\n<p style=\"text-align: left;\">The Nerada range was also feature in RetailWorld in October<\/p>\n<p style=\"text-align: center;\"><a href=\"http:\/\/news.tweak.com.au\/wp-content\/uploads\/2012\/06\/Marketing_News_Nerada.jpg\" target=\"_blank\"><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter size-large wp-image-424\" title=\"Marketing_News_Nerada\" src=\"http:\/\/news.tweak.com.au\/wp-content\/uploads\/2012\/06\/Marketing_News_Nerada-1024x377.jpg\" alt=\"\" width=\"640\" height=\"235\" \/><\/a><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Nerada Tea is the largest supplier of Australian grown tea. The Nerada\u00a0range has been repositioned to align with current category cues and\u00a0uphold Nerada\u2019s brand values.<\/p>\n","protected":false},"author":4,"featured_media":0,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[27,18,19,21],"tags":[],"class_list":["post-357","post","type-post","status-publish","format-standard","hentry","category-news","category-packaging","category-pkn","category-retailworld"],"_links":{"self":[{"href":"https:\/\/www.tweak.com.au\/site\/wp-json\/wp\/v2\/posts\/357","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.tweak.com.au\/site\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.tweak.com.au\/site\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.tweak.com.au\/site\/wp-json\/wp\/v2\/users\/4"}],"replies":[{"embeddable":true,"href":"https:\/\/www.tweak.com.au\/site\/wp-json\/wp\/v2\/comments?post=357"}],"version-history":[{"count":2,"href":"https:\/\/www.tweak.com.au\/site\/wp-json\/wp\/v2\/posts\/357\/revisions"}],"predecessor-version":[{"id":5409,"href":"https:\/\/www.tweak.com.au\/site\/wp-json\/wp\/v2\/posts\/357\/revisions\/5409"}],"wp:attachment":[{"href":"https:\/\/www.tweak.com.au\/site\/wp-json\/wp\/v2\/media?parent=357"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.tweak.com.au\/site\/wp-json\/wp\/v2\/categories?post=357"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.tweak.com.au\/site\/wp-json\/wp\/v2\/tags?post=357"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}