{"id":303,"date":"2012-06-18T10:45:34","date_gmt":"2012-06-18T00:45:34","guid":{"rendered":"http:\/\/news.tweak.com.au\/?p=303"},"modified":"2015-08-14T04:11:52","modified_gmt":"2015-08-14T04:11:52","slug":"artiste-professional-mcphersons-consumer-products-2","status":"publish","type":"post","link":"https:\/\/www.tweak.com.au\/site\/artiste-professional-mcphersons-consumer-products-2\/","title":{"rendered":"Artiste Professional &#8211; McPherson&#039;s Consumer Products"},"content":{"rendered":"<div>\n<div><a href=\"http:\/\/news.tweak.com.au\/?p=303\"><img loading=\"lazy\" decoding=\"async\" class=\"alignleft size-full wp-image-304\" title=\"Artist-Small\" src=\"http:\/\/news.tweak.com.au\/wp-content\/uploads\/2012\/06\/Artist-Small.jpg\" alt=\"\" width=\"335\" height=\"125\" \/><\/a>The Artiste range of beauty tools required new packaging to lift quality perception and make it easy to navigate the extensive range.<!--more-->A stylish black and white label with modern numbering system was visually strong in store. The new design defined a distinct architecture for the brand and connected with consumers using premium, modern, cosmetic cues.<\/div>\n<\/div>\n<div><\/div>\n<div><span style=\"color: #000000;\">.<\/span><\/div>\n<div><\/div>\n<div><a href=\"http:\/\/news.tweak.com.au\/wp-content\/uploads\/2012\/06\/Artiste.jpg\"><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter size-full wp-image-305\" title=\"Artiste\" src=\"http:\/\/news.tweak.com.au\/wp-content\/uploads\/2012\/06\/Artiste.jpg\" alt=\"\" width=\"624\" height=\"708\" \/><\/a><\/div>\n<div><span style=\"color: #000000;\">.<\/span><\/div>\n<div>\n<div>The Artiste range was also feature in PKN in August<\/div>\n<\/div>\n<div><span style=\"color: #000000;\">.<\/span><\/div>\n<div><a href=\"http:\/\/news.tweak.com.au\/wp-content\/uploads\/2012\/06\/Artist_PKN_Feature.jpg\"><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter size-large wp-image-413\" title=\"Artist_PKN_Feature\" src=\"http:\/\/news.tweak.com.au\/wp-content\/uploads\/2012\/06\/Artist_PKN_Feature-1024x698.jpg\" alt=\"\" width=\"640\" height=\"436\" \/><\/a><\/div>\n","protected":false},"excerpt":{"rendered":"<p>The Artiste range of beauty tools required new packaging to lift quality perception and make it easy to navigate the extensive range.<\/p>\n","protected":false},"author":4,"featured_media":0,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[27,18,19],"tags":[],"class_list":["post-303","post","type-post","status-publish","format-standard","hentry","category-news","category-packaging","category-pkn"],"_links":{"self":[{"href":"https:\/\/www.tweak.com.au\/site\/wp-json\/wp\/v2\/posts\/303","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.tweak.com.au\/site\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.tweak.com.au\/site\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.tweak.com.au\/site\/wp-json\/wp\/v2\/users\/4"}],"replies":[{"embeddable":true,"href":"https:\/\/www.tweak.com.au\/site\/wp-json\/wp\/v2\/comments?post=303"}],"version-history":[{"count":1,"href":"https:\/\/www.tweak.com.au\/site\/wp-json\/wp\/v2\/posts\/303\/revisions"}],"predecessor-version":[{"id":4571,"href":"https:\/\/www.tweak.com.au\/site\/wp-json\/wp\/v2\/posts\/303\/revisions\/4571"}],"wp:attachment":[{"href":"https:\/\/www.tweak.com.au\/site\/wp-json\/wp\/v2\/media?parent=303"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.tweak.com.au\/site\/wp-json\/wp\/v2\/categories?post=303"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.tweak.com.au\/site\/wp-json\/wp\/v2\/tags?post=303"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}