Palmolive Body Polish POS

Palmolive launched Body Polish – a new sub range of premium positioned shower gels offering unique product qualities, including real kiwifruit and apricot seeds for exfoliation, and fruit extracts with antioxidant properties.

The point of sale material is designed to hero the product form, bring its unique characteristics to life, and proudly communicate the key product attributes. Inspired by market freshness; brown paper texture and white paneling sets the backdrop, allowing the richly coloured packaging and bold typography to pop. The packaging form is composed within a burst of fruit, seeds, and gel, creating a sense of energy and fun around the product, as well as clearly showing the real ingredients inside. The typography is set to highlight key product benefits such as ‘Real Seeds’ and ‘Exfoliating’.