Nerada Tea is the largest supplier of Australian grown tea. The Nerada range has been repositioned to align with current category cues
and uphold Nerada’s brand values. Natural tea imagery, complimented by fresh, clean colours has increased the packaging’s modernity and premium cues. A red banner and badge were adopted to reinforce the ‘Australian Grown’ and ‘Pesticide Free’ communication. You can also visit their tea plantation and factory on the Cairns Highlands. neradatea.com.au
UPDATED Nerada was awarded the Runner-up in the PKN+Adnews 2013 Shelf Shout Awards. To read more go to packagingnews.com.au
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The Nerada range was also feature in PKN in September
The Nerada range was also feature in RetailWorld in October
